Creative, strategic,
& passionate.
HI I'M ERIN!
I'm a creative marketing and brand leader with 20+ years of experience bringing ideas to life through design, storytelling, and strategy.
From private aviation and luxury lifestyle to hospitality and experiential marketing, my career has shaped a unique perspective on creating brands that feel both beautiful and meaningful.
I love the entire creative process, from the first spark of an idea to the smallest details that make the finished work extraordinary.
HOW I WORK
My Approach
INSIGHT + IDEAS
Understand the audience, opportunity and goal—then find the idea that can bring them together.
DESIGN WITH INTENTION
Create work that feels thoughtful, cohesive and distinctly on brand.
THE FULL EXPERIENCE
Connect digital, social, campaigns, content and real-world experiences into one brand story.
MEASURE + EVOLVE
Use performance, feedback and audience response to strengthen what comes next.
LATEST BRANDS I'VE WORKED WITH
Creative Experience. Real Impact.
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Built and evolved visual identities across luxury, aviation, hospitality, lifestyle, and pharmaceutical brands
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Led creative direction for campaigns, digital, social, events, and brand experiences
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Turned ideas into cohesive creative across every touchpoint—from concept through execution
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Built systems and guided teams to create stronger, more consistent work